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OUR NEW ARRIVALS

Take-a-look Picture Book. My Day 15+ Months

CHF 24.00Add to cart

Sharp Mind "Flowers" Kit 3-4 Years

CHF 195.00Add to cart

My Breakfast

CHF 37.00Add to cart

Domino Sensory

CHF 58.00Add to cart

Alphabet Cube Board "Read with Uppercase" Set

CHF 70.00Add to cart

GIFTS & BUNDLES

SHOP GIFT SETS

DISCOVER

CHF 50.00Incl. VAT, excl. shipping costs

Add to cart

CHF 325.00Incl. VAT, excl. shipping costs

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OUR VALUES

We refine the toy industry. Our curated collection of beautiful educational toys and games is based on scientific & empirical research, tested by parents & endorsed by children.

Sustainable design + functionality are key features in each toy, thanks to our manufacturers’ collaboration with children psychologists & neuropsychologists, and/or alternative revision and approval by independent respective experts.

Our mindfully composed instructional checklists for parents are based on age groups and categories. They are easy-to-grasp conceptually in order to navigate parents seamlessly through key developmental milestones of their children.

High quality, durability, eco-friendliness & sustainability are fundamentals during manufacturing processes to create heirlooms. Our products are certified and comply with safety regulations.